Tag: marketing

Victorian Bournemouth (222)
5th Period

Victorian Bournemouth (222): community terrain

Victorian Bournemouth (222) has examined the collective behaviour of the resort’s inhabitants. Beneath the infrastructure provided by the Corporation and the town’s economy, there flourished various forms of human activity. Future articles will provide a more comprehensive understanding by analysing individual groups and associations. 

Victorian Bournemouth (126)
3rd Period

Victorian Bournemouth (126): brand advertising in the 1870s

Modern marketing from the past  Introduction Victorian Bournemouth (126) uses a sample of advertisements placed in one publication to explore media marketing practices during the 1870s. The sample consists of advertisements placed in the Poole & Dorset Herald by selected package goods marketers. It provides a glimpse into the early marketing for several products that […]